Revue Internationale de Cas en Gestion (RICG)
Affichage de 76–90 sur 232 résultatsTrié du plus récent au plus ancien
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Digital Transformation at La Presse
8,00 $ – 50,00 $CASE STUDY. This (real) case takes place in the context of the newspaper industry, which is being turned upside down by powerful socio-technological changes.
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Patreon and Arts Funding
8,00 $ – 50,00 $CASE STUDY. The objective of this case is to make students think about the problem of funding artists and thus various possible business models in the arts.
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BeautifulCoffee and Fair Trade: Working with Local Farmer Co-operatives in Nepal
8,00 $ – 50,00 $CASE STUDY. Not long after John, BeautifulCoffee’s (BC) newly appointed producer partnership manager, began his evaluation of the business relationship between BC and its coffee producer organization in Nepal, he realized that the relationship fell far short of internationally recognized fair trade standards.
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Cara Operations: Purchase of St-Hubert and Value Creation
8,00 $ – 50,00 $CASE STUDY. In March 2016, Ontario-based Cara Operations acquired Groupe St-Hubert, one of Quebec’s largest restaurant chains.
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France’s “Horsegate” Scandal: Marketing Communications Addressing the Aftermath of a Food Fraud/Product Recall
8,00 $ – 50,00 $CASE STUDY. This case describes a major food fraud scandal that resulted in a much-publicized product recall.
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Sun Hung Kai: A Governance Crisis in a Family Firm
8,00 $ – 50,00 $CASE STUDY. The case study documents an incident involving one of the world’s largest family-owned, publicly traded firms.
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Human Rights Watch: The Burma Situation
8,00 $ – 50,00 $CASE STUDY. This two-part case deals with the events surrounding the monitoring by Human Rights Watch (HRW) of human rights violations targeting Rohingya Muslims in Burma in October 2012.
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Money Cash Flow Inc.: HR Analytics Applied to Employee Retention and Well-Being Issues
8,00 $ – 50,00 $CASE STUDY. This two-part analytical case illustrates the situation of Money Cash Flow Inc., a fast-growing Canadian insurance company, where the human resources management at its Montreal call centre has gradually become a major concern.
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Pretty Lights and BitTorrent Bundles
8,00 $ – 50,00 $CASE STUDY. The case serves as a springboard for exploring issues related to the monetization of music, copyright, and the marketing of cultural offerings.
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Tembec Forest Products Division
8,00 $ – 50,00 $CASE STUDY. The Tembec case is designed to illustrate the use of activity-based costing (ABC) information to improve the division’s management control system.
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The Diffusion of D-BOX Technology
8,00 $ – 50,00 $CASE STUDY. This case proposes an application of marketing principles related to new product introduction, with an emphasis on adoption barriers and facilitators as well as on the concept of network externalities.
Affichage de 76–90 sur 232 résultatsTrié du plus récent au plus ancien