Anglais
Affichage de 1–15 sur 437 résultatsTrié du plus récent au plus ancien
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Courageous Land and the Agroforestry Transition
8,00 $ – 50,00 $CASE STUDY. This case follows Courageous Land, a Brazilian for-profit start-up working to urgently address both climate change and risks to biodiversity and ecosystem health, while contributing to sustainable economic structures.
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Facilitating Inclusive Stakeholder Engagement: Regeneration Projects and the Phillip Island Regenerative Tourism Alliance (Australia)
8,00 $ – 50,00 $CASE STUDY. This case is based on Regeneration Projects, an Australian consultancy specializing in helping clients build partnerships to solve the triple planetary crisis of climate change, biodiversity loss and pollution.
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Navigating the High-Tech Entrepreneurial Journey: Abionic’s Quest for Healthcare Innovation
8,00 $ – 50,00 $CASE STUDY. This case focuses on Abionic, a healthcare technology start-up founded by Nicolas Durand and Iwan Märki, explaining how the start-up showed early signs of growth and attracted investors, and why founders tend to grab the first opportunity that comes their way.
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Psychological and Sexual Harassment: A Thorn in the Greenhouse of a Thousand Blooms
8,00 $ – 50,00 $CASE STUDY. This case presents a tumultuous relationship marked by psychological and sexual harassment.
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Bcomp: Guiding Sustainable Products through an Entrepreneurial Storm
8,00 $ – 50,00 $CASE STUDY. The case documents the entrepreneurial journey of Bcomp, a Swiss high-tech firm specializing in high-performance, lightweight, sustainable solutions for the mobility and sports industries.
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The Modern Ticketing Industry: Ticketmaster’s Past, Present, and Beyond
8,00 $ – 50,00 $CASE STUDY. The case focuses on the issues raised by the 2010 merger between Live Nation and Ticketmaster Entertainment to form the conglomerate Live Nation Entertainment (LNE).
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Volkswagen Brazil: When Artificial Intelligence Is Used to Resurrect an Artist to Sell Cars
8,00 $ – 50,00 $CASE STUDY. The case describes the controversy surrounding an advertisement produced by Volkswagen Brazil in July 2023 to celebrate the 70th anniversary of its arrival in the country.
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Sugaring Off During a Pandemic: How a Tradition Was Saved
8,00 $ – 50,00 $CASE STUDY. This case gives students the opportunity to discuss a relational alliance born out of a crisis that helped save an ancestral industry in Quebec.
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Montreal International: Open for Business
8,00 $ – 50,00 $CASE STUDY. This decision-based case explores the Montreal International’s targeting and positioning strategy to attract foreign investors.
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Mrs. Pham Thi Huan and Health Crises
8,00 $ – 50,00 $CASE STUDY. This two-part case study focuses on female entrepreneurship, social innovation and social entrepreneurship.
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Click & Mortar at a Critical Juncture: The Challenges of Using AI in a Digital Marketing Agency
8,00 $ – 50,00 $CASE STUDY. The case offers an in-depth analysis of Click & Mortar, detailing its history, competitive environment, and client base.
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Minerva and Montblanc: Technical Innovation and Branding in the Swiss Luxury Watch Industry
8,00 $ – 50,00 $CASE STUDY. The case discusses the transfer of technical innovation to the market, helping students understand the importance of customer-centric approaches to building strong brands through storytelling.
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Young Indigenous Entrepreneurs – Supporting Changemakers Through Entrepreneurship and Advocacy of Indigenous Issues
8,00 $ – 50,00 $CASE STUDY. While the case is designed to enhance students’ understanding and application of managerial accounting concepts, it will also stimulate discussion on various topics, such as colonialism’s impact on the livelihoods of Indigenous people.
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Blazing New Trails: Responsible Generative AI and the Creative Adoption of a Large Language Model at Deloitte Canada
8,00 $ – 50,00 $CASE STUDY. This case explores Sameer Bohra’s strategic decision to implement an LLM at Deloitte and the challenges and ethical considerations intrinsic to their responsible integration within a professional services context.
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QoQa: Breaking Boundaries and Scaling an Online Community
8,00 $ – 50,00 $CASE STUDY. This case is intended to enable students to use a six-pillar community-building framework in their analysis of QoQa, an online shopping website.
Affichage de 1–15 sur 437 résultatsTrié du plus récent au plus ancien