strategic positioning
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Flying High in the Sky
8,00 $ – 50,00 $CASE STUDY. The central strategy of Emirates Airlines is to establish itself as a global airline by connecting a myriad of different global destinations with Dubai as the central hub.
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Television Channels in India: Strategic Growth Perspectives
8,00 $ – 50,00 $CASE STUDY. This case discusses the growth strategies of major entertainment, niche and news channels.
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Fotolia N.A.: Acting like a Start-Up in a Mature Industry
8,00 $ – 50,00 $CASE STUDY. The Fotolia management team must find ways to grow Fotolia N.A., even as competitors also seek to exploit the “long tail” in the market. The case asks students to develop strategies to generate new revenue in this rapidly changing environment.
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The Canadian National Railway Company’s (CN) North American Strategy
8,00 $ – 50,00 $CASE STUDY. With market growth in North America slowing down and U.S. regulators imposing strick limits on mergers and acquisitions. CN has now reached a crossroads. Is CN’s North American strategy still the right one?
Showing all 4 results