Sugaring Off During a Pandemic: How a Tradition Was Saved
CASE STUDY. This case gives students the opportunity to discuss a relational alliance born out of a crisis that helped save an ancestral industry in Quebec.
Marie-Ann Betschinger
Marie-Ann Betschinger est professeure agrégée au département de management de HEC Montréal.
Pandémie et temps des sucres : quand la collaboration sauve la tradition
ÉTUDE DE CAS. Ce cas donne aux étudiants l’occasion de discuter d’une alliance relationnelle née lors d’une crise qui a contribué à la sauvegarde d’une industrie ancestrale au Québec.
Takeda’s Takeover Bid for Shire: When Rumours Dilute Whisky
CASE STUDY. This case looks at important issues encountered by firms prior to closing an acquisition.
Swisscom’s Entry into the On-Demand Home Service Economy: Partner or Acquire? Rent-a-Geek from Mila
CASE STUDY. This two-part case discusses the development and management of the partnership between Swisscom and Mila, particularly how Mila grew from being a contractual partner to a fully owned subsidiary of Swisscom.