Centre de Cas HEC Montréal
Affichage de 1051–1065 sur 1534 résultats
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Airbus et DaimlerChrysler, et la gestion de leurs fournisseurs
8,00 $ – 50,00 $ÉTUDE DE CAS. Le cas présente deux situations contrastées où une entreprise passe d’une logique de confrontation à une de partenariat alors que l’autre entreprise semble choisir le chemin inverse.
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Air Canada: Flying High with Information Technology
8,00 $ – 50,00 $CASE STUDY. By covering information technology (IT) management at Air Canada over two decades, this case illustrates the process of alignment between IT and business over time.
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Martin Revheim, Blå and the Kongsberg Jazz Festival: Suksess Need Not Be Translated
8,00 $ – 50,00 $CASE STUDY. This case study takes a closer look at the work of Martin Revheim, director since 2002 of the Kongsberg Jazz Festival (KJF) in Norway.
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Richard Monette, Antoni Cimolino and the Stratford Festival: The King and the Dauphin
8,00 $ – 50,00 $CASE STUDY. The Stratford Festival of Canada is one of English-speaking Canada’s most renowned cultural institutions.
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Gabriel García Márquez and the Foundation for a New Ibero-American Journalism
8,00 $ – 50,00 $CASE STUDY. Gabriel García Márquez is the most widely read novelist writing in Spanish and the most critically acclaimed writer in his native Colombia, and even, some would argue, in the world.
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GameAccess – Service Delivery System
8,00 $ – 50,00 $CASE STUDY. The objective of this case is to learn sketching of process maps, the main drivers of a service delivery system, namely, service capacity network, service delivery channel and information and customization.
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Participatory Geography Information Systems in Sierra Nevada, Mexico
8,00 $ – 50,00 $CASE STUDY. The case promotes discussion of the human aspects of the implementation of a GIS with a participatory dimension.
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The Challenges of « Going Green »: HCL Infosystems in India
8,00 $ – 50,00 $CASE STUDY. This case is based on India’s leading information technology company, HCL Infosystems, which has not only introduced new technologies, but also created a market for them through education.
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U.S. Biotech Industry Note
8,00 $ – 50,00 $INDUSTRY NOTE. Strategy in a typical « biotech » company is determined by the capital markets rather than driven by customers.
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The Port of Baltimore: Managing a Regional Economic Engine
8,00 $ – 50,00 $CASE STUDY. The case provides information on how POB affects economic development and the various impacts of powerful stakeholders.
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EntreMed, Inc.: Survival Strategy in the Turbulent Biotech Industry
8,00 $ – 50,00 $CASE STUDY. EntreMed’s new management team needed to revise the overall company strategy to survive.
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Cardosa’s Quest for Certification
8,00 $ – 50,00 $CASE STUDY. In organizations, learning and the associated changes it brings cannot be forced. Individuals who act as « learning champions » within an organization need to be convinced of the benefits of the learning initiative themselves so that they can take the « positive » message to their teams and become key facilitators and enablers within the organization.
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Export of American Fantasy World to the Chinese
8,00 $ – 50,00 $CASE STUDY. The 80-year-old Walt Disney Company is facing a new challenge in its attempts to export its American fantasy world to the Chinese.
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De Beers and the Diamond Industry: Squeezing Blood Out of a Precious Stone
8,00 $ – 50,00 $CASE STUDY. This case addresses the dark side of contemporary capitalism on many fronts. The case focuses on two distinct areas: ethical issues related to the diamond industry and ethical issues related to De Beers.
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« Alisha in Obesity-land »: Is Food Marketing the Mad Hatter?
8,00 $ – 50,00 $CASE STUDY. This case explores the aggregate influence of corporate marketing practices on public health and examines the increasingly important issue of the role of targeted marketing strategies by the food and beverage industries in the obesity epidemic.
Affichage de 1051–1065 sur 1534 résultats