2012
Affichage de 1–15 sur 38 résultats
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Vodacom m-pesa: ‘Mobilising’ Cash in a Challenging Market
50,00 $CASE STUDY. In March 2012, Mark Taylor, managing executive for Online and Vodacom m-pesa, reflected on the 19 months since the launch in South Africa of m-pesa, Vodacom’s mobile payment platform.
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Skoobs: A Bookshop Experience with a Difference
50,00 $CASE STUDY. When Marisa Torrani took a brief moment to relax in one of the elegant armchairs in her book emporium, Skoobs Theatre of Books, she drank in the scene with satisfaction.
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Raizcorp: Planting the Seeds for Entrepreneurial Growth and Prosperity
50,00 $CASE STUDY. Raizcorp chief executive Allon Raiz was faced each day with many applications to join his business incubation Prosperator programme.
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Montecasino: A Bluprint for Success
50,00 $CASE STUDY. In May 2012, Rob Collins, MD of Tsogo Sun Gaming, one of the major players in the South African casino industry, reflected on the success of its star performer, Montecasino.
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Kalahari.com: Going Places with the Marketplace
50,00 $CASE STUDY. In February 2010, online retail company kalahari.com, launched the Marketplace, a trading platform aimed at allowing third parties to use the kalahari.com site to sell their goods.
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Hansa Pilsener: Remaining Relevant in a Changing Market
50,00 $CASE STUDY. This case was written to provide a basis for discussion and learning about the principles of successful product positioning, and of successful communications in the marketing mix.
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Implementation of the SAP ERP at MedBec
8,00 $ – 50,00 $CASE STUDY. In this role-playing game, you have been chosen to be part of the SAP ERP implementation team at MedBec, a producer of generic pharmaceuticals.
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IDC: Prioritising Development Impact
50,00 $CASE STUDY. The main purpose of the case is to examine, understand and analyse the role of finance in economic development.
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The Palau de la Música Catalana: A Century of Fame
8,00 $ – 50,00 $CASE STUDY. Make recommendations to its management team regarding its dilemma: reinforcing the concert hall activities versus developing the monument aspect of the Palau, while taking also into account local versus international developments.
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New Bedford Whaling Museum
8,00 $ – 50,00 $CASE STUDY. The case describes the leadership of strategic change at the New Bedford Whaling Museum by Anne Brengle, who transformed the Museum from an elitist « Yankee bastion » to an active community partner.
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Entrepreneurship in the Chesapeake Bay Oyster Industry
8,00 $ – 50,00 $CASE STUDY. This case is designed to demonstrate issues and problems in sustainability-driven entrepreneurship in the Maryland oyster industry.
Affichage de 1–15 sur 38 résultats