Études de cas
Affichage de 241–255 sur 1140 résultatsTrié du plus récent au plus ancien
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Moral Bankruptcy and Trading Losses at Société Générale
50,00 $CASE STUDY. The purpose of this case is to generate discussion and learning on ethics and corporate governance.
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Montecasino: A Bluprint for Success
50,00 $CASE STUDY. In May 2012, Rob Collins, MD of Tsogo Sun Gaming, one of the major players in the South African casino industry, reflected on the success of its star performer, Montecasino.
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Deutsche Bank AG: Spying on Stakeholders
50,00 $CASE STUDY. In May 2009, news of Deutsche Bank’s spying operations became public. Over a period of six years, the bank’s corporate security department had conducted secret surveillance of certain employees, board members and shareholders.
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Lehman Brothers: The Fall from Grace
50,00 $CASE STUDY. On 15 September 2008, Lehman Brothers Holdings Inc. filed for bankruptcy protection at the United States Bankruptcy Court in Manhattan, New York.
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Nomura Group: Trading with Privileged Information
50,00 $CASE STUDY. In late March 2012, the Securities Exchange and Surveillance Commission (SESC), the investigative unit of the Japanese Financial Services Authority (FSA), confirmed that Nomura Securities Co., Ltd (NSC) – a subsidiary of Nomura Holdings, Inc. – had been involved in insider trading.
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Charterhouse Bank: Banking Operations Undermining the Law
50,00 $CASE STUDY. On 23 June 2006, the Central Bank of Kenya (CBK) announced that it had placed Charterhouse Bank (Charterhouse) under statutory management as a result of an ongoing investigation into banking operations at Charterhouse.
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Hansa Pilsener: Remaining Relevant in a Changing Market
50,00 $CASE STUDY. This case was written to provide a basis for discussion and learning about the principles of successful product positioning, and of successful communications in the marketing mix.
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Peregrine Financial Group: Misappropriating Customer Funds
50,00 $CASE STUDY. In early July 2012, the United States Commodity Futures Trading Commission (CFTC) filed a federal lawsuit against Peregrine Financial Group In. c(PFG), a futures trading firm, and its founder Russell Wasendorf.
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Valeant Pharmaceuticals International, Inc.
8,00 $ – 50,00 $CASE STUDY. From 2008 to 2015, Valeant Pharmaceuticals International Inc. (Valeant) was a Wall Street darling under the leadership of CEO Michael Pearson. The company’s stock price soared as Pearson went on an acquisition spree.
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Le scandale Horsegate en France : la communication marketing pour remédier aux séquelles d’une fraude alimentaire avec rappels de produits
8,00 $ – 50,00 $ÉTUDE DE CAS. Ce cas décrit une fraude alimentaire qui a causé des rappels de produits très médiatisés en France.
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Deux poids, deux mesures?
8,00 $ – 50,00 $ÉTUDE DE CAS. La directrice du service de recherche en marketing doit évaluer le rendement de deux nouvelles recrues qui atteignent toutes deux leurs objectifs mais dont les caractères et l’apparence sont différents.
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France’s “Horsegate” Scandal: Marketing Communications Addressing the Aftermath of a Food Fraud/Product Recall
8,00 $ – 50,00 $CASE STUDY. This case describes a major food fraud scandal that resulted in a much-publicized product recall.
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Le Fromentier
8,00 $ – 50,00 $ÉTUDE DE CAS. Ce cas est la présentation d’une microboulangerie qui tente, avec succès depuis 1993, d’honorer la notion de métier et d’enracinement dans les réalités économiques, sociales et écologiques.
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Lamoureux sports inc.
8,00 $ – 50,00 $ÉTUDE DE CAS. Il s’agit d’examiner une proposition d’achat d’une franchise de magasin d’articles de sport à l’aide de l’analyse coûts/volume/bénéfices.
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Joint Volunteer Initiative between CECI and WUSC
8,00 $ – 50,00 $CASE STUDY. This case is based on a process of collaboration between CECI and WUSC that began with initial discussions in 2002 and was formalized throughout 2003.
Affichage de 241–255 sur 1140 résultatsTrié du plus récent au plus ancien