internationalisation d'une PME
2 résultats affichés
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Holson Forest Products Ltd.: The Challenges of International Markets
8,00 $ – 50,00 $CASE STUDY. Ted Lewis is the owner of Holson Forest Products Ltd. (Holson), one of the largest suppliers of lumber on the Northern Peninsula. In 2008, due to increased shipping costs, Holson’s largest customer, Corner Brook Pulp and Paper Ltd. (CBPPL), decided to stop buying logs from the Northern Peninsula. Following CBPPL’s decision, Lewis was forced to diversify his business.
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Market Expansion at cms electronics
8,00 $ – 50,00 $CASE STUDY. How geographic shifts in the centre of gravity of a global industry can affect the global supply chain management and internationalization strategies of a relatively small industry player.
2 résultats affichés