diversification
6 résultats affichés
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Fender vs. Gibson (English)
8,00 $ – 50,00 $CASE STUDY. This three-part case tells the story of Gibson and Fender, two of the biggest success stories in the guitar industry.
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Chairman of the Board Eric Molson and Corporate Strategy: Letting CEOs Do Their Jobs … or Not
8,00 $ – 50,00 $CASE STUDY. The case lays the groundwork for a discussion of strategy and corporate governance in the context of a large family-controlled business.
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Competing with Dragons: Amazon in China
8,00 $ – 50,00 $CASE STUDY. Amazon entered China in 2004 by acquiring Joyo, a local e-retailer, and rebranding it as Amazon China, implementing the technology and practices that had worked in the U.S.
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VivaColombia: The Challenge of Growing a Low-Cost Airline in Latin America
8,00 $ – 50,00 $CASE STUDY. The case describes the emergence and business model of VivaColombia, a low-cost Colombian airline.
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Monopoly to Competition: The Case of the UAE’s Etisalat
8,00 $ – 50,00 $CASE STUDY. The case discusses important concepts such as the benefits of diversification, restructuring and competition in an industry.
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Internet Consulting Inc.
8,00 $ – 50,00 $CASE STUDY. Defining itself initially as a consulting firm that specialized in Internet marketing strategies, IC quickly expanded its service offering to include Internet business strategies as well as website creation services, which brought internal challenges that leaders tried to overcome.
6 résultats affichés