compétition
6 résultats affichés
-
A Foreigner on the PGA Tour
8,00 $ – 50,00 $CASE STUDY. This case is about a fictional French-born golfer (Philip Lévy) who first achieved success on the European Tour.
-
East Meets West in the LPGA
8,00 $ – 50,00 $CASE STUDY. Despite major achievements due largely to the internationalization process launched in the late 1990s that had helped transform the LPGA from a U.S.-based to an international tour, in 2019, the LPGA faced important challenges.
-
Internationalizing a Sports Agency
8,00 $ – 50,00 $CASE STUDY. This case describes the internationalization of Pro-G Sports Management, an agency representing professional golfers in Europe and aiming to penetrate the hypercompetitive U.S. market.
-
Monopoly to Competition: The Case of the UAE’s Etisalat
8,00 $ – 50,00 $CASE STUDY. The case discusses important concepts such as the benefits of diversification, restructuring and competition in an industry.
-
Louis XIV Is in the Building
8,00 $ – 50,00 $CASE STUDY. Isabelle dreamed up an advertising campaign in which she and her team would demonstrate that these values are core to their client service. The question now is how to create a brand image that spotlights this value.
-
Louis XIV est en ville
8,00 $ – 50,00 $ÉTUDE DE CAS. Comment se démarquer? Isabelle Gagnon, vice-présidente et associée, a sa petite idée : miser sur les relations interpersonnelles. Comment créer une image de marque qui met cette valeur à l’avant-scène?
6 résultats affichés