651 kb
Showing all 3 results
-
Douceur de vivre ou rentabilité : faut-il vraiment choisir? Le cas de la microcoopérative Café Pagaille
8,00 $ – 50,00 $ÉTUDE DE CAS. L’analyse de l’expérience du Café Pagaille permet aux étudiants, à partir d’une très petite entreprise « simple » qu’ils connaissent bien en tant que client (un café de quartier), de découvrir et d’explorer des enjeux de gestion génériques.
-
City Lodge Hotel Group: Redefining Segments and Brands
50,00 $CASE STUDY. In 1985, the market regarded Hans Enderle as foolhardy when he resigned from the helm of one of South Africa’s leading hotel chains to launch a new concept in short-stay accommodation.
-
MTN in Nigeria: Sailing Too Close to the Wind?
50,00 $CASE STUDY. In July 2016, MTN’s newly appointed CEO, Rob Shuter, was considering how it was possible that the company had been fined a mammoth US$5.2 billion (R78 billion) by the Nigerian Communications Commission (NCC) in October 2015.
Showing all 3 results