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How a Startup Is Putting the Running Shoe Industry Back On Track
8,00 $ – 50,00 $CASE STUDY. The case recounts On Running’s swift passage from a startup to an international company.
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Fairway Hotel: Customer Lifetime Value through a Loyalty Programme?
50,00 $CASE STUDY. In July 2015, Stefanie Pietzsch, guest relations and marketing manager of The Fairway Hotel, Spa & Golf Resort, a Johannesburg-based luxury city resort owned by property developer Guvon Investments, considered introducing a loyalty programme to reward her loyal guests.
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“Horizon 2015”: Just Us! Coffee Roasters’ Business Development Plan
8,00 $ – 50,00 $CASE STUDY. A five-year business development plan to consolidate the coffeehouse operations and the distribution division, and launch new commercial activities that would power Just Us!’s sustainable growth, in keeping with its social mission.
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Tembec: The Canadian Forestry Industry – Industrial Note
8,00 $ – 50,00 $INDUSTRIAL NOTE. This industry note presents an overview of the economic environment of the forestry industry in Canada.
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Successfully Navigating the Turbulent Skies of a Large-Scale ERP Implementation
8,00 $ – 50,00 $CASE STUDY. This case shows the adjustment dynamic between an ERP system and the other components of the organization.
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De Beers and the Diamond Industry: Squeezing Blood Out of a Precious Stone
8,00 $ – 50,00 $CASE STUDY. This case addresses the dark side of contemporary capitalism on many fronts. The case focuses on two distinct areas: ethical issues related to the diamond industry and ethical issues related to De Beers.
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