Trilogy Natural Products: Managing a Global Distribution Network for Export Growth
CASE STUDY. This decision-based case explores the management of international growth.
Rebecca Bednarek
Rebecca Bednarek is Senior Lecturer in Management at Birkbeck, University of London.
From Novel Biotechnology Platform to Globally Competitive Cancer Company: Proacta Inc.
CASE STUDY. This decision-based case focuses on whether Proacta should raise more funds within New Zealand alone, syndicate a venture capital round with international investors, or seek a trade sale of the company.