QoQa: Breaking Boundaries and Scaling an Online Community
CASE STUDY. This case is intended to enable students to use a six-pillar community-building framework in their analysis of QoQa, an online shopping website.
Marco Dante Biscaro
Marco Dante Biscaro is an assistant professor at the University of Applied Sciences and Arts of Western Switzerland’s School of Management Fribourg (HES-SO).
How a Startup Is Putting the Running Shoe Industry Back On Track
CASE STUDY. The case recounts On Running’s swift passage from a startup to an international company.