CASE STUDY. Based on public documents, the case revisits the recent history of the world’s fourth largest company, BP p.l.c. The events described confront students with some of the challenging situations top managers face when corporate reputation and performance are at stake.

ÉTUDE DE CAS. Ce cas, rédigé à partir de documents publics, réexamine l’histoire récente de la quatrième plus grande société au monde, BP p.l.c.