Valorisation Gestion (HEC)
Affichage de 46–60 sur 341 résultats
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Teaology: Innovative Skin Care Infuses Canadian Market
8,00 $ – 50,00 $CASE STUDY. This case presents the initial difficulties encountered by Teaology, an Italian skincare products manufacturer seeking to penetrate the Canadian market.
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Internationalizing a Sports Agency
8,00 $ – 50,00 $CASE STUDY. This case describes the internationalization of Pro-G Sports Management, an agency representing professional golfers in Europe and aiming to penetrate the hypercompetitive U.S. market.
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NEA Baptist Health System (EN)
8,00 $ – 50,00 $CASE STUDY. This case depicts an organization that is led by enthusiastic and inspiring leaders who, in just a few years, made great strides in deploying a lean-inspired management system.
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From Students to Alumni: Implementing CRM to Build Lifelong Relationships at HEC Montréal
8,00 $ – 50,00 $CASE STUDY. This case recounts the implementation of a customer relationship management (CRM) system in what is considered a non-traditional use case for this category of enterprise system – a university.
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Cycles Devinci: Develop an Asia-Pacific Internationalization Strategy?
8,00 $ – 50,00 $CASE STUDY. Providing a stimulating organizational context and actual data, the case puts students in a real-life situation where they must screen markets based on both quantitative and qualitative criteria.
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Marou: Producing High-End Chocolate from Bean to Bar in Vietnam
8,00 $ – 50,00 $CASE STUDY. The case is intended for undergraduate students in management and can be used as an introduction to management, strategy, or entrepreneurship.
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Swisscom’s Entry into the On-Demand Home Service Economy: Partner or Acquire? Rent-a-Geek from Mila
8,00 $ – 50,00 $CASE STUDY. This two-part case discusses the development and management of the partnership between Swisscom and Mila, particularly how Mila grew from being a contractual partner to a fully owned subsidiary of Swisscom.
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Toujours ensemble: Growth and Identity Issues within a Community Organization
8,00 $ – 50,00 $CASE STUDY. The Toujours ensemble case describes a real situation – no information (figures, people’s names or company names) has been masked. Together parts A and B make up a decision-making case in which students are asked to take on the role of director to identify the main problem and propose a strategy to resolve it.
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The Personality Traits and Preferences of Some of Our Favourite Movie Characters: An Application Exercise Drawing upon Jung’s Theory of Psychological Types (Along with the Myers-Briggs Type Indicator) and the Five-Factor Model of Personality
8,00 $ – 50,00 $CASE STUDY. In-class exercise designed to help students deepen their understanding of different models of personality and practise applying those models to specific examples.
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Sustainability Challenges for an SME in an Artisanal Sector: Casavant Frères Pipe Organs
8,00 $ – 50,00 $CASE STUDY. The case deals with the sustainability of a very old SME in an artisanal sector.
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Just a Little Something from All of Us: Conflicting Expectations for Gift Fund Management Lead to Dissatisfaction
8,00 $ – 50,00 $CASE STUDY. The case describes a situation where the employees of a department agree to contribute to a gift fund but have different expectations of how it will be used. An interim manager has decided to assume responsibility for managing the fund and has done so in a way that has caused employees to question his decisions.
Affichage de 46–60 sur 341 résultats